{"id":1037,"date":"2026-10-17T22:56:07","date_gmt":"2026-10-17T19:56:07","guid":{"rendered":"https:\/\/www.israsky.co.il\/google-ads-2\/"},"modified":"2026-10-17T22:56:07","modified_gmt":"2026-10-17T19:56:07","slug":"google-ads","status":"publish","type":"page","link":"https:\/\/www.israsky.co.il\/en\/google-ads\/","title":{"rendered":"Google Ads Advertising"},"content":{"rendered":"<section class=\"page-head ink wp-block-israsky-page-head\" aria-labelledby=\"h1\">\n<div class=\"wrap\">\n<nav class=\"crumbs\" aria-label=\"Breadcrumb\">\n<ol>\n<li><a href=\"https:\/\/www.israsky.co.il\/en\/\">Home<\/a><\/li>\n<li><a href=\"https:\/\/www.israsky.co.il\/en\/services\/\">Digital Services for Businesses in Israel<\/a><\/li>\n<li><a href=\"https:\/\/www.israsky.co.il\/en\/digital-marketing\/\">Digital Marketing: Promotion and Content for Business<\/a><\/li>\n<li><a href=\"https:\/\/www.israsky.co.il\/en\/online-advertising\/\">Online Advertising for Business<\/a><\/li>\n<li aria-current=\"page\">Google Ads Advertising<\/li>\n<\/ol>\n<\/nav>\n<h1 id=\"h1\">Google Ads Advertising<\/h1>\n<p class=\"lead\">Google Ads shows your offer to people who are already searching for your service or product. We set up campaigns, manage them, and report on the work and numbers. Ad spend is not included in our fee: you pay Google directly for clicks using your own card.<\/p>\n<div class=\"actions\">\n<a class=\"btn\" href=\"https:\/\/www.israsky.co.il\/en\/contact\/\">Discuss Your Project<\/a>\n<a class=\"quiet\" href=\"https:\/\/wa.me\/972505770731\">or message us on WhatsApp<\/a>\n<\/div>\n<\/div>\n<\/section>\n\n<section class=\"sect text-sec wp-block-israsky-text\" id=\"sec-1\" aria-labelledby=\"sec-1-h\">\n<div class=\"wrap\">\n<h2 id=\"sec-1-h\">Where we start: audit<\/h2>\n<div class=\"prose\">\n\n<p class=\"wp-block-paragraph\">If a campaign is already running, we start with an <a href=\"https:\/\/www.israsky.co.il\/en\/ad-campaign-audit\/\"  >ad campaign audit<\/a>: where the budget goes, what is being tracked, and what should change. If there is no campaign yet, we check your offer, landing page, and conversion tracking before launch. Only then do we set up and manage the campaigns.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Some factors are outside our control: competition for the same search terms, budget size, and Google algorithms. That is why we do not promise a specific number of leads or sales. We agree in advance on what we do, how we track it, and what goes into the report.<\/p>\n\n<\/div>\n<\/div>\n<\/section>\n\n<section class=\"sect proof text-sec wp-block-israsky-text\" id=\"sec-2\" aria-labelledby=\"sec-2-h\">\n<div class=\"wrap\">\n<h2 id=\"sec-2-h\">Who it is for<\/h2>\n<div class=\"prose\">\n\n<ul class=\"wp-block-list\">\n<li>People are searching for your service or product on Google, and you need to appear in front of them right now.<\/li>\n\n<li>You have a clear page to send visitors to and a simple way for them to get in touch.<\/li>\n\n<li>A small business wants to start with a self-defined budget.<\/li>\n\n<li>A campaign is already running, but it is unclear what it delivers. In that case, it is best to start with an <a href=\"https:\/\/www.israsky.co.il\/en\/ad-campaign-audit\/\"  >ad campaign audit<\/a>.<\/li>\n<\/ul>\n\n<\/div>\n<\/div>\n<\/section>\n\n<section class=\"sect text-sec wp-block-israsky-text\" id=\"sec-3\" aria-labelledby=\"sec-3-h\">\n<div class=\"wrap\">\n<h2 id=\"sec-3-h\">What is included<\/h2>\n<div class=\"prose\">\n\n<p class=\"wp-block-paragraph\">Setup and ongoing management are ordered separately; you can get one without the other.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">During setup:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>reviewing your offer and the destination landing page<\/li>\n\n<li>campaign structure, ads, and keywords tailored to your goal<\/li>\n\n<li>location targeting, agreed budget, and conversion tracking<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">During ongoing management:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>monitoring spend and performance<\/li>\n\n<li>adjusting ads, keywords, and settings<\/li>\n\n<li>reporting what was done and what the data shows, with the source for every metric<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">We select campaign types based on your goal. Not all Google ad formats are automatically included.<\/p>\n\n<\/div>\n<\/div>\n<\/section>\n\n<section class=\"sect proof text-sec wp-block-israsky-text\" id=\"sec-4\" aria-labelledby=\"sec-4-h\">\n<div class=\"wrap\">\n<h2 id=\"sec-4-h\">What is not included<\/h2>\n<div class=\"prose\">\n\n<p class=\"wp-block-paragraph\">Ad spend, new website pages, complex analytics, and extra creative assets are scoped separately. If you do not yet have a page ready to capture leads, we start there: a <a href=\"https:\/\/www.israsky.co.il\/en\/landing-page\/\"  >landing page<\/a> for a single service or an <a href=\"https:\/\/www.israsky.co.il\/en\/online-store\/\"  >online store<\/a> for products.<\/p>\n\n<\/div>\n<\/div>\n<\/section>\n\n<section class=\"sect cards-sec wp-block-israsky-cards\" id=\"sec-steps-5\" aria-labelledby=\"sec-steps-5-h\">\n<div class=\"wrap\">\n<div class=\"sect-head\">\n<h2 id=\"sec-steps-5-h\">How We Work<\/h2>\n\n<\/div>\n<div class=\"cards-grid\"><article class=\"service-card wp-block-israsky-card\">\n<h3 >Step 01<\/h3>\n\n<p>We review your offer, audience, target locations, and what counts as a conversion: a call, lead, or purchase.<\/p>\n\n\n<\/article><article class=\"service-card wp-block-israsky-card\">\n<h3 >Step 02<\/h3>\n\n<p>We check the landing page and how inquiries are tracked.<\/p>\n\n\n<\/article><article class=\"service-card wp-block-israsky-card\">\n<h3 >Step 03<\/h3>\n\n<p>We agree on the budget and campaign structure, launching only after your approval.<\/p>\n\n\n<\/article><article class=\"service-card wp-block-israsky-card\">\n<h3 >Step 04<\/h3>\n\n<p>During ongoing management, we monitor performance, make adjustments, and report results.<\/p>\n\n\n<\/article><\/div>\n<\/div>\n<\/section>\n\n<section class=\"sect text-sec wp-block-israsky-text\" id=\"sec-5\" aria-labelledby=\"sec-5-h\">\n<div class=\"wrap\">\n<h2 id=\"sec-5-h\">How much does Google Ads advertising cost?<\/h2>\n<div class=\"prose\">\n\n<p class=\"wp-block-paragraph\">Our fee covers our work. The advertising budget is paid separately to Google, and we set its amount together before launch.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google Ads setup: <span class=\"israsky-price\" data-pid=\"68\" data-cycle=\"onetime\"><bdi>1,900 \u20aa<\/bdi><\/span> &#8211; one-time payment, VAT included<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Campaign management, one channel: <span class=\"israsky-price\" data-pid=\"72\" data-cycle=\"monthly\"><bdi>1,290 \u20aa<\/bdi><\/span> &#8211; per month, incl. VAT<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Campaign management, two channels: <span class=\"israsky-price\" data-pid=\"73\" data-cycle=\"monthly\"><bdi>1,990 \u20aa<\/bdi><\/span> &#8211; per month, incl. VAT<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ad campaign audit: <span class=\"israsky-price\" data-pid=\"67\" data-cycle=\"onetime\"><bdi>690 \u20aa<\/bdi><\/span> &#8211; one-time payment, VAT included<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.israsky.co.il\/en\/pricing\/\"  >All Prices<\/a><\/p>\n\n<\/div>\n<\/div>\n<\/section>\n\n<div class=\"products wp-block-israsky-products\">\n<div class=\"sect-head\">\n<h2 id=\"h-products\">Our products in this service<\/h2>\n<p >Proprietary Israsky products operating within this step of the workflow.<\/p>\n<\/div>\n<div class=\"products-grid\">\n<div class=\"product card wp-block-israsky-product\">\n<span class=\"by\">Israsky Product &#8211; in progress: ad and lead attribution<\/span>\n<h3 ><bdi dir=\"ltr\">Itutin<\/bdi><\/h3>\n<p >Sends server-side website and CRM events to Meta and Google ad platforms so you can measure which campaigns generate real inquiries.<\/p>\n<a class=\"quiet\" href=\"https:\/\/www.israsky.co.il\/en\/contact\/\">Discuss Integration<\/a><\/div>\n<figure class=\"product shot wp-block-israsky-product\">\n<div class=\"device\">\n<div class=\"bar\" aria-hidden=\"true\"><i ><\/i><i ><\/i><i ><\/i><\/div>\n<picture><source media=\"(max-width: 760px)\" srcset=\"https:\/\/www.israsky.co.il\/wp-content\/uploads\/2026\/10\/lidin-var-dashbord-ru-m.webp?v=1792219206\" width=\"720\" height=\"960\"><img decoding=\"async\" src=\"https:\/\/www.israsky.co.il\/wp-content\/uploads\/2026\/10\/lidin-var-dashbord-ru.webp?v=1792219205\" width=\"1440\" height=\"1580\" alt=\"Lidin dashboard: period summary and funnel, demo data\" loading=\"lazy\" class=\"lidin-dash\"><\/picture>\n<\/div>\n<figcaption >\n<span class=\"shot-note\">Demo data<\/span>\n<span class=\"by\">Israsky Product &#8211; in progress: inquiries and CRM<\/span>\n<h3 ><bdi dir=\"ltr\">Lidin<\/bdi><\/h3>\n<p >A system for managing inquiries and leads: tracks each request from initial contact to signed client and sends lead quality signals back to ad platforms. Includes a dedicated edition for law firms.<\/p>\n<a class=\"quiet\" href=\"https:\/\/www.israsky.co.il\/en\/contact\/\">Discuss Integration<\/a><\/figcaption>\n<\/figure>\n<\/div>\n<\/div>\n\n<section class=\"sect proof faq-sec wp-block-israsky-faq\" id=\"sec-faq\" aria-labelledby=\"sec-faq-h\">\n<div class=\"wrap\">\n<h2 id=\"sec-faq-h\">Frequently Asked Questions<\/h2>\n<div class=\"faq-list\"><article class=\"faq-item wp-block-israsky-faq-item\">\n<h3 >How long does setup take?<\/h3>\n<div class=\"faq-a\">\n<p >It depends on the number of campaigns, landing page readiness, and how quickly materials and account access are provided. We state the timeline in business days in our proposal. Launch happens only after you approve the ads, budget, and conversion tracking.<\/p>\n<\/div>\n<\/article><article class=\"faq-item wp-block-israsky-faq-item\">\n<h3 >Is the ad budget included in the price?<\/h3>\n<div class=\"faq-a\">\n<p >No. Our price covers setup and management. You pay Google directly for clicks with your own card. We determine the budget together before launch.<\/p>\n<\/div>\n<\/article><article class=\"faq-item wp-block-israsky-faq-item\">\n<h3 >Do you guarantee a specific number of leads?<\/h3>\n<div class=\"faq-a\">\n<p >No. Results depend on market demand, your offer, the landing page, and how incoming leads are handled. We agree in advance on what we measure and where data comes from, and every number in our report cites its source.<\/p>\n<\/div>\n<\/article><article class=\"faq-item wp-block-israsky-faq-item\">\n<h3 >How does Google Ads differ from SEO?<\/h3>\n<div class=\"faq-a\">\n<p >In Google Ads, you pay for clicks and your ads appear as long as there is budget. SEO works on the website itself so it ranks in organic search results. Both channels can be used together.<\/p>\n<\/div>\n<\/article><article class=\"faq-item wp-block-israsky-faq-item\">\n<h3 >What do you need from me to get started?<\/h3>\n<div class=\"faq-a\">\n<p >Your website URL, a description of your service or product, target regions, and an approximate budget. Let us know if you already have a Google Ads account. Do not send passwords in your first message: we will set up access securely.<\/p>\n<\/div>\n<\/article><\/div>\n<\/div>\n<\/section>\n\n<section class=\"sect talk wp-block-israsky-talk\" aria-labelledby=\"h-talk\">\n<div class=\"wrap\">\n<h2 id=\"h-talk\"><b>Are people already searching<\/b> <em>for your service?<\/em><\/h2>\n<p >Tell us what you offer and in which region, and we will suggest where to start.<\/p>\n<div class=\"talk-row\">\n<a class=\"btn\" href=\"https:\/\/www.israsky.co.il\/en\/contact\/\">All online advertising<\/a>\n<span class=\"tail\" aria-hidden=\"true\"><\/span>\n<\/div>\n<div class=\"talk-links\">\n<a href=\"https:\/\/wa.me\/972505770731\">WhatsApp <span class=\"nw\">050-577-0731<\/span><\/a>\n<a href=\"tel:+972505770731\">Phone <span class=\"nw\">050-577-0731<\/span><\/a>\n<\/div>\n\n\n<\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":0,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"israsky_parent":1005,"footnotes":""},"class_list":["post-1037","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.israsky.co.il\/en\/wp-json\/wp\/v2\/pages\/1037","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.israsky.co.il\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.israsky.co.il\/en\/wp-json\/wp\/v2\/types\/page"}],"replies":[{"embeddable":true,"href":"https:\/\/www.israsky.co.il\/en\/wp-json\/wp\/v2\/comments?post=1037"}],"version-history":[{"count":0,"href":"https:\/\/www.israsky.co.il\/en\/wp-json\/wp\/v2\/pages\/1037\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.israsky.co.il\/en\/wp-json\/wp\/v2\/media?parent=1037"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}